Le Guichet Montparnasse Webdesign
Context
Annie Vergne, director of the Théâtre Le Guichet Montparnasse, contacted me to redesign an ageing site — the previous version was about ten years old. Le Guichet is a Parisian theatre with a rich programme: guest artist shows, in-house productions, and acting workshops. Three distinct activities for an audience of theatre lovers.
My role: rethink everything — visual identity, architecture, content — so that a visitor can find what they are looking for, access information, and navigate to booking sites without any friction.
- roleWeb designer
- typeShowcase
- technoWordpress
- Year2020
Perimeter
- Web visual identity creation
- Full site redesign (architecture, design, integration)
- Show pages redesigned for a general audience
- WordPress integration
- SEO strategy and optimization
Design
The logo already existed. I built the web visual identity around it, adapting it to the constraints of digital and the expectations of a general audience: readability, clarity, accessibility of content. The site architecture revolves around the theatre's three activities — the common thread that structures each page.
The result
Contact me
Do you have a web project or a question?
Feel free to contact me to talk about it!